We jumped at the chance to create a new brand for Lamp House Strategy.
Lamp House Strategy (LHS) provides ESG (Environmental, Social and Governance) insights to legal and professional services companies. There is increasing pressure on industries to prioritise ESG in their business practice and there is a growing emphasis on this as part of investor considerations.
Working with LHS we developed their brand strategy and identity to position ESG with urgency to help pull industry standards up in a forward, positive movement. We created a brand that balanced the authority and credibility of LHS, whilst still keeping it modern and representative of the industry. This compelling brand strategy harnesses the competitive nature of the industry and influences the momentum needed for change.
We developed a flexible new website with an editorial-style blog that cements LHS credentials within the industry and communicates invaluable ESG insights. This was supported by a mailing list call to action on every page to encourage businesses to sign up and keep ahead of the curve. Built on a Umbraco CMS, the website is super-speedy for both visitors and in-house editors.
We are excited about the planned expansion of the digital platform and the future development of Lamp House Strategy’s brand and business.