DC's outstanding duo (aka Mam and Dad)

By Dan Appleby, Managing Director

We always knew Julie and Steve were outstanding, and now the rest of the North East’s marketing industry have acknowledged their achievements too. At this year’s North East Marketing Awards, our work mam and dad bagged the Outstanding Achievement Award.

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Julie and Stephen Drummond set up Drummond Central in 2004 from their spare bedroom, following a recent move back to the region. Their ambition was to create the kind of agency they wish they'd been able to work for – creating world class work for their clients from right here in the North East.

In the 18 years that followed, DC has transformed industries – breaking ITV and Google along the way; turned a puddle into a global viral sensation; saved Ouseburn Farm from closure and helped clients from many different sectors to grow and realise their ambitions.

None of this would have been possible without the leadership and passion of Julie and Steve, who have grown this once small agency into a team of 60 brilliantly talented people. They’ve always listened to, looked after and invested in their people because they knew that Drummond Central would only ever be as good as the team they built.

This award is an incredible and very well-deserved recognition of that, and we couldn’t be prouder. We know how lucky we are to be a part of this agency.

This hard work and dedication to delivering great work has made DC one of the most awarded agencies outside of London, producing famous work on a regional, national and global scale for clients including the NHS, Greggs, bet365, KitKat, Amazon Prime and Triumph. It’s been recognised by Marketing Week, The Drum, The Roses, Prolific North and of course, the North East Marketing Awards.

Julie and Steve’s passion for the region doesn’t end at client work, they’re passionate about the North East and have always felt a sense of responsibility to contribute to the marketing community and the region as a whole. Outside of client work, they support our outreach with young people and education institutions to nurture the talent of the future. They regularly donate to and support local charities, as well as backing our team in ambitious fundraising activities and volunteering initiatives.

Ask anyone at DC and they’ll tell you that Julie and Steve are still very much involved in the business. We describe them as the mam and dad of the agency; still working on key client accounts and projects; and along with the leadership team, they’re inspiring the next exciting phase of Drummond Central.

The agency wouldn’t be what it is today without Julie and Steve at the helm. Thank you for everything.