By Richard Rippon, Senior Copywriter

It looks like Sainsbury’s and Asda are going to merge to create a super supermarket. It’s big news and raises a bunch of questions. Will they run into accusations of monopoly? What will the staff outfits look like? Does green even go with orange? Perhaps more importantly, what will it be called? ‘Saina’ doesn’t sound right and ‘Asbury’s’ sounds like a medical complaint.

Whatever they decide, it definitely sounds like they’re in the money. No wonder they’re singing about it. Let’s take a look at this and other happenings in the new Sociable Folktales pats back pocket.