By Nichola Elgie, Senior Account Director

After a few months of working our creative butts off at DC HQ, we filmed Newcastle Building Society’s first TV ad for many years for their latest campaign, ‘Ask Newcastle Financial Advisers’.

At a time when you have to ‘press one to speak to an adviser’ and banks are taking financial advice away from the high street, Newcastle Building Society is doing the opposite. They’re committed to giving the people of the North East trusted financial advice when they need it. Partnered with their £1m branch refurb, this ad highlights their dedication to the North East. All you have to do is ‘Ask Newcastle Financial Advisers’.

We all have questions about our finances that we keep putting off. This campaign helps people realise that financial advice isn’t daunting or only for those with a lot of cash in their pocket.

Here’s the final thing – remember to keep your eyes peeled when watching ITV Tyne Tees to see the ad in action.