Just our cup of tea

By Nichola Elgie, Account Director

Founded in Newcastle upon Tyne in 1907, Ringtons has been part of our breakfast tables, afternoon tea breaks and next to our teapots for the past 110 years. Today, they serve over 260,000 customers across the UK with their award-winning products.

In 2018, Ringtons approached us to support them on their mission to evolve their brand to appeal to a younger demographic – ‘a new generation of tea lovers’. What better way to get the message out there than on one of their 20ft trucks travelling up and down the country every day?

The new-look Ringtons trucks launched last month, and I think it’s safe to say they’ll make a real impact on the M25, future-proofing the Ringtons brand for the next 100 years to come.

Mine’s a noticeably nicer tea with a ginger snap on the side.

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